As part of the George P. Johnson creative team, I led the design and creative direction for The Kaleidoscope, an immersive digital installation created for Cisco Live—Cisco’s flagship global conference that brings together technologists, partners, and innovators to explore the future of networking, sustainability, and human connection through technology.
Installed within the Social Media Hub at the Mandalay Bay Convention Center, The Kaleidoscope was designed as a moment of pause and wonder within a fast-paced show environment. The experience translated Cisco’s “Let’s go” brand ethos into a prismatic, ever-shifting visual language—one that reflects momentum, optimism, and interconnected systems.
The installation features a dynamic collection of imagery and motion inspired by and sourced from the Cisco Live Brand Library, re-composed into kaleidoscopic patterns that draw parallels between nature, sustainability, and Cisco’s technology ecosystem. The visuals and animations intentionally highlight Cisco’s ongoing commitment to sustainability, using organic forms, rhythmic repetition, and color interplay to evoke balance and regeneration.
From concept to execution, this project reflects my approach to experiential design: crafting visually striking moments that invite people to pause, capture, and appreciate the experience of truly being there.
